To amplify Bowery’s 2023 wellness message, “Bowery meets you wherever you are on your wellness journey,” we designed an immersive, full-day event featuring experiential activations across key wellness categories: Food & Beverage, Fitness, Mental Health, and Spiritual Wellness. We transformed an event space into a series of unique vignettes, with each room and area dedicated to a specific aspect of the wellness journey, bringing the concept to life throughout the venue.
SCOPE • Design direction, project management, 3D modeling and rendering, graphic design, PRINT PRODUCTION, prop styling, build and installation supervision
